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The Sensory Experience: Flavor, Aroma, and Mouthfeel The true appeal of 555 comes alive through the senses, where flavor, aroma, and mouthfeel work in harmony

Evidence from tobacco industry documents shows that the industry studied smokers menthol preferences and manipulated menthol levels to appeal to a variety of smokers, including adolescents and young adults

Theyve gone to the effort of investing in a humidor, and have a stock of quality stogies, but when it comes to savoring the flavor and enjoying a smoke, they dont light up properly

To understand the scale of aerosols, the diameter of a human hair is about 80 microns, and aerosols smaller than about 50 microns can float in the air long enough to be inhaled